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Peter Packard, more...
Packard Literature and Manuals :: View by Year :: 1954

1954

Articles more...
  1. 1929-1956 Packard National Automotive Service Data
    Here is the National Automotive Service Data covering Packards from 1929-1956. This contains quick reference on engine mechanicals by model, engine wire diagrams, firing order, etc. This has been broke in sections by series, and by specific models.
  2. 1948-1954 Packard Parts List
    Here is the 1948-1954 Packard Part List (also called the Parts Manual). This piece is an essential companion to the Service Manual. Not only does it provide information on what part number is what, more importantly it provides the exploded part views that are needed when rebuilding components.
  3. 1950 -1956 Complete Utltramatic Service Information
    This is a complete set (3 Parts) of everything Ultramatic. It has all the STB's, Service Counselors, and tons of other stuff in a 3 volume set.
  4. 1951-1954 Service Manual
    Here is the 1951-1954 Service Manual turned into a PDF and broken down into sections for easy download and viewing.

    Just click on the links below to download/view:
  5. 1951-1956 Turn Signal Wire Diagram
    This is the 1951-1956 Turn Signal Wire Diagram.
  6. 1953-1954 Packard Air Conditioning Serviceman's Training Manual
    This is the 1953-1954 Serviceman's Training manual for Air Conditioning. This was sent to the mechanics at the dealerships for they could learn how the A/C works and how to service it.
  7. 1954 Salesmen Fact (Data) Book
    Here is the 1954 Salesmen Fact Book. If you have never looked through one of these they contain alot of information. They were used by the salesmen at the dealers explain features. It shows color pictures of every model, and explain on the different systems on the car.
  8. 1954 "For Your Kind Of Living" - Caribbean Brochure
    This is the "For Your Kind of Living" 1954 Caribbean Brochure. A nice piece about "America's Most Glamorous Sports Car"
  9. 1954 54th Series Wire Diagrams
    This is the 1954 54th Series Wire Diagrams.
  10. 1954 Accessories Brochure
    This is 2 page Brouchre that shows all the accessories that were available from the dealer in 1954. It's interesting the stuff your could get from the dealer
  11. 1954 Build Sheet and Production Code Chart
    The availability of optional equipment wasn't always clear from the showroom literature or even the parts catalog, but it was spelled out for the dealers for the purpose of ordering and pricing vehicles via factory-issued Trade Letters, which are rather hard to come by these days.
  12. 1954 California DMV Registration Card
    This is a scan of the the front and back of a 1954 California DMV Registration card. This was for a 1954 Clipper Super Touring Sedan. It was from Santa Barbara and was bought in November 1954.

    This was tucked in the front of my 1954 Clipper Owners manual that I bought. Obviously this was not for my car. But perhaps someone out there knows what happened to this car, or its original owner. :D
  13. 1954 Clipper Owners Manual
    This is a copy of my 1954 Clipper Owners Manual. I bought this used. It has several places where the previous owner wrote notes in regards to the right Oil Filter and Point Gap Size. But this is an interesting read. It explains the operation of all the systems on the car.
  14. 1954 Color Diagram
    Here is a redrawn color diagram covering all models from 1954. This took me 30+ hours to draw, color, and fix mistakes. This is a vector based PDF that will print very nice at any size.
  15. 1954 Ditzler Paint Chips
    Here are the 1954 Ditzler Packard Paint Chips.
  16. 1954 Dupont Paint Chips
    Here is the 1954 Dupont Packard Paint Chips. It contains all the color and the two-tone combinations. The last sheet also contain a reference of the colors from 1950-53.

    Please be aware that every monitor and printer will show this sheet differently do to color differences.
  17. 1954 Invitation to View New Clippers and Packards
    This was an Invitation send out to prespective customer to come view the New 1954 Packards and Clippers
  18. 1954 Packard and Clipper Demonstation Brochure
    This is the 1954 Packard and Clipper Invitation Demonstration Brochure. It has nice illustrations of most of the cars in the '54 lineup.
  19. 1954 Packard Owner's Manual
    This is the 1954 Packard Owner's Manual. This is for all the non-Clipper models. It contains operational and service information.
  20. 1954 Packard Panther Daytona Brochure
    A small promotional brochure about the 1954 Packard Panther Daytona concept car.
  21. 1954 Packard Service Counselors
    Here are the 1954 Packard Service Counselors. These were sent out every year to address problems and as addendums to the factory service manuals.
  22. 1954 Parts and Accessories Bulletins/Letters
    Parts & Accesories Bulletins were sent to advise dealers of matters requiring immediate attention or new items or special pricing in the Parts Dept. Attachments are included, where available.
  23. 1954 Sales Folder Brochure
    Here is the 1954 Sales Folder Brochure. This is a very nice piece to look at for any '54 Packard or Clipper owner.
  24. 1954 Sales Spotlight Bulletins (Parts & Accessories Merchandising)
    Sales Spotlight Bulletins were sent to dealers to promote the ordering and stocking of featured products - typically, accessories, maintenance, or new items - to help build additional sales and profits. Attachments are included, where available.
  25. 1954 Service Technical Bulletins (STBs)
    Here are the Packard Service Technical Bulletins for 1954. The index below was created to make it easy to reference the ones that you may want to look at.

    *UPDATE The set for 1954 is now complete. Thanks to Howard Hansen for filling in the missing one.
  26. 1954 Spring Salon Invitation
    Blank (non addressed) Invitation for 'Civic Leaders and Special Guests' to come the 1954 Spring Salon.
  27. 1957-1941 Shell Service Charts
    These are Shell Service Charts covering Packards from 1957-1941. Contains lube information, tune up replacement part lists, and model identification.
  28. 288, 327, 356 & 359 Head Compression Ratios
    Have you ever wondered about the compression ratios you would get from mixing & matching heads from 288, 327, 356 & 359?

    Attached is table with the info first in order by Compression Ratios then by Years/Types.
  29. 53/54 Packard Article
    Here is an article on the Packard Line for either 53 or 54. Not sure.
  30. Borg Warner Overdrive Manual
    This is The OVERDRIVE by Borg-Warner. It covers the R10 and R11 overdrive units used in Packard and other vehicles. It has 21 diagrams.

    Topics covered include: Troubleshooting and Servicing the unit, Common Causes of Trouble, Performance, Mechanical, Electrical, Service Operations, Mechanical Faults, Operating Principles.
  31. General Letters
    These are General Letters issues by Packard to Zone and/or Dealers on various issues.
  32. General Service Bulletins
    These are the General Service Bulletins that were sent to Zones and Dealer. They contain additional information that is useful in regards to parts and special service information
  33. HOW TO: Ranco Heater Valve Seal Replacement
    This is a "How-To" on how to replace the valve seal on the Ranco heater valves that were used on most of the Post-War Packards. The seal replacement is typically all that is done in most valve rebuilds. I took all the pictures and while rebuilding my valve and hope you find it usefull.
  34. HOW TO: Rebuild a Trico Mag-Nu-Matic Washer Pump
    This is a How-To article I wrote while rebuilding my Trico Mag-Nu-Matic Windshield Washer Pump. Hopefully it provides information for those looking to rebuild their own pump. Enjoy.
  35. HOW TO: Rebuild the Packard Bendix-Treadlevac Master Brake Cylinder
    This "How To Article" gives step by step directions and pictures on rebuilding the Bendix-Treadlvac Master Brake Cylinder used on 1952-1956 Packards.
  36. How To: Rebuilding a Packard Fuel Pump
    Here is a 'How-To' article that I wrote on the process of rebuilding a mechanical fuel pump on my Packard. If you have never rebuilt a pump yourself or are just curious on how these pumps work I hope you find it an interesting read. I took pictures at every step of the way, so if you want to rebuild your own pump you can use this as a guide.
  37. HOW-TO: Adapting a Modern Fuel Sender
    This is a great article written by Howard Hanson on how to adapt a modern $18 JC Whitney Fuel Sender to work in the a 56 Packard. According to Howard he belives this should for for any Packard from 1951-56.
  38. Luster Seal Mailer
    This is a mailer that was sent to customers about Luster Seal that was available from their local Packard dealer. No date, but based on the "S-P" would be 1954-58.
  39. Packard and Studebaker-Packard Annual Corporate Reports
    These Packard and Studebaker-Packard Annual Corporate Reports were prepared each year for the annual stockholders meeting and distributed to the shareholders. They contains interesting information on both what occurred the previous year and also the some outlooks for the coming year. Some contain wonderful pictures of new models, new plant renderings, etc.
  40. Packard Carburetor Application List
    This is a list of carburetor application by model. It is a work in progress and will be edited and updated and information is discovered.
  41. Packard Engine Serial Number Reference
    This is a list of Packard engine serial numbers from 1899-1956. Hopefully this will left to provide not only a reference to those wanting to know if their engine is correct for their model, but also some basic information about all the engine in a quick reference.

    **UPDATED 2/27/12**
  42. Packard Hub Cap and Wheel Cover Identification Guide
    This guide was put together to help identify Hub Caps and Full Wheel Covers that were used on Packard models. This is a work in progress, so it will be updated as folks are able to give me more pictures and information.

    (Updated Rev 4)
  43. Packard Model-Series Progression Chart
    This is a chart showing how the model years and series interrelate with one another. I also tried to show the a specific models evolution across the various years and series. I hope you find it usefull.

    ***UPDATED 11/17/2008***
  44. Packard Monoblock Inline 8-Cyl Engine Specifications 1935-54
    Compiled table of Packard Monoblock Inline 8-Cyl Engine Specifications for 1935-1954.
  45. Packard Parts and Accessories Merchandising Memos
    The are the Packard Parts and Accessories Merchandising Memos that were send out to Zone and Dealers to let them know about new Parts and Accessories to mechandise to customers.
  46. Packard Patent Filings
    The is a collection of Packard Patent Filings grouped by initial filing date. Please note that Packard filed for patent many years before those items were used in production in some cases.
  47. Packard Post-War Material Cards
    These are sample Material Cards that cover upholstery materials, carpet, and roof materials.
  48. Packard Section from period Motors Manual
    This I belive is a Packard Section from a Motors Parts and Labor reference manual. It contains basic information about all the models from 1940-54. It has a lot of tune up information, engine and body serial numbers. If has several exploded parts breakdown sheets that include the Transmission, Overdrive, Ultramatics, Trendle Bendix unit, Powersterring, Front Suspension, and steering. As well as a pretty comprehensive mechanical parts list.
  49. Parts and Accessories Bulletins
    These are the Parts and Accessories Bulletins that were sent from Factory to the Zone and Dealer about changes in Parts and Accessories.
  50. Radio Instructions PA-439661 and PA439665
    This is a single sheet (double sided) set of radio instructions covering Packard radios PA-439661 and PA439665.
  51. Service Development Bulletins
    These are the Sevice Development Bulletins that were sent to the Zones and Dealers to cover a number changes in regards to service.
  52. Serviceman's Training Book: Engine Diagnosis and Tune-Up
    This manual was part of Packard's Service Training Program and covered engine diagnosis and tune-up for 19th, 20th, 21st series cars. But general procedures apply to any Packard with a Straight 8 or 6 motor. Printed July 1947
  53. Serviceman's Training Book: Gear Start Ultramatic
    This is the service training manual given to the Packard mechanics to instruct them of the servicing of the Gear Start Ultramatic Transmission (late 1954). If you have a Gear Start this contains valuable service information.
  54. Serviceman's Training Book: Know the 24th Series Packard
    This training book was sent out to all the dealers for mechanics to understand the new 1951 (24th Series) cars that were coming. This has a wealth of information about the new cars, their construction, and features. Information is relevant to all 1951-1954 Packards.
  55. Serviceman's Training Book: Packard Power Steering
    This is the Power Steering Training Book (circa 1953) that was used to train mechanics how the power steering system works, and how to rebuild it. Thanks to Brian DeBoeck for the donation of this content.Power Steering Training BookThese PDFs were crea...
  56. Serviceman's Training Book: Ultramatic
    This is the Ultramatic Service Training Manual. These were given to new mechanics in training.
  57. Servicing Auto-Lite Generator Regulators
    "This booklet is designed for use by Auto-Lite servicemen. It is a refresher on how the Auto-Lite Generator Regulator works and on service procedures."
  58. Technical Letters
    Technical Letters issues by Packard on various issues.
  59. Trade Letters
    Trade Letters on various matters that were issued by Packard to Zones and Dealers
  60. Ultramatic Info from Studebaker STBs
    This represents the Ultramatic Service information and updates from that were contained in Studebaker service bulletings from 1957 thru 1961, but apply to 1956 Ultramatics and earlier.
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