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How Packard could of prevented Chrysler car company's existence
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Joined:
2012/11/30 6:55
From TX
Posts: 2559
Interested article about Durant, GM, Chevrolet, Nash,Chrysler and Packard.

https://www.hagerty.com/articles-video ... omed-chrysler-corporation

Posted on: 12/14 20:10:42
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Bad company corrupts good character!

Farming: the art of losing money while working 100 hours a week to feed people who think you are trying to kill them
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Re: How Packard could of prevented Chrysler car company's existence
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2008/6/10 13:46
From Packardia
Posts: 5181
BDC, thanks for the interesting read.

Posted on: 12/15 8:41:31
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Re: How Packard could of prevented Chrysler car company's existence
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2010/12/19 13:58
From Long Island, NY
Posts: 384
So that's why Joy left..................He wanted the merger!

Posted on: 12/15 20:24:28
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Re: How Packard could of prevented Chrysler car company's existence
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Joined:
2007/1/10 19:12
From Deee-troit
Posts: 1140
He was correct. In the end, being a lone wolf is what did Packard in. Without other brands at various price points Packard was like other independents, a sitting duck.

Posted on: 12/16 10:02:39
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Re: How Packard could of prevented Chrysler car company's existence
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2007/11/18 9:02
From Dalton, NY
Posts: 2246
In those first decades of the industry, all kinds of mergers of various makes were in the works constantly. Most came to nothing for various reasons. The outlook was as an independent maker one could produce a car they conceived to be their best work without interference. After all, they could still point to an independent who was a blockbuster success: Ford! That situation would change during the 1920's as the industry matured and economies of scale came into play to a greater degree.

If Packard were to have joined with another automaker, Nash was probably their best choice. Charlie Nash was as savvy, experienced and conservative a manager as was found in the business. He steered his company through the Depression nearly as a profitable entity every year.

Famously frugal, his longtime friend and colleague Walter Chrysler used to like to chide him: "Hey Charlie, show us your first nickel, we know you've still got it!"

And who should Packard have avoided like the plague? Billy Durant!

Steve

Posted on: 12/16 13:54:49
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