Re: "The Fall of the Packard Motor Car" book

Posted by 58L8134 On 2014/7/29 10:48:08

Hi

It's definitely a work for those interested in the management and external forces that brought the carmaking to an end. It reads like a Greek tragedy, you know it's coming but no one at the time seemed to see the signs.

From mid-1953 onward, Packard was in such precarious financial condition, its a wonder the 1955-56 cars were built at all. Nance, for all is acumen with sales, was woefully inexperienced in finance and manufacturing. An auto industry experienced president was what was earnestly needed......and most of the old, complacent, board to be replaced with young, vibrant blood.

Those interested only in the cars or technical aspects will be disappointed, should bypass Ward's book.

Steve