Re: Packard financials and Patent Plates

Posted by 58L8134 On 2016/4/23 15:45:51
Hi Dave

Was a bit much I was asking. Most interesting would be what their working capital was at the brink of the Depression, at the introduction of the 120, and as the Clipper came to market. Though, in the last case, separating the contributions of military contracts from automobiles probably is impossible.

Reflecting on the numbers, those first three decades were a situation the Depression, changing technologies, attitudes and the commodification of automobiles would eradicate. No contest the Junior models kept their auto-making alive, but at thin margins that must have given them pause to wonder if some models were worth the effort.

One other observation: once the 115/Six/110 was their primary product, their per unit profits trended toward the lowest. This likely is a reflection of the experience of all lower-medium and medium-priced automakers.

Steve

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