Re: FIAT and CHRYSLER

Posted by gerardo On 2009/1/25 6:36:39
Reality check:

Fiat is not owned by the Italian government. It has also not asked for government bailout money from the government as Chrysler has (at least for now... 2009 will be difficult for everyone).

Fiat has had big sales gains in Europe and the world in the last few years due to great designs ( Fiat 500 and the Panda) and improvements in quality. The company is healthy, well run, innovative and much admired in the automobile business. Europe is a difficult market with demanding consumers, yet Fiat is gaining market share. Meanwhile Consumer Reports rates Chrysler quality as the worst in the US and sales are in the toilet.

Note too: Fiat makes Ferrari and Maserati ...among the most desirable sport/luxury car brands in the world. These brands have limited production, but are huge money makers.

I think it's pretty hilarious that a poster above writes: "If they merge with Fiat the turbine will be run with a hamster."... meanwhile Fiat produces Ferrari and Maserati's magnificent V12s... engines that Chrysler would not begin to know how to engineer. LOL.

No wonder (and rather ironically) Chrysler, a company once involved in NASA's space program, is turning to Fiat for technology.

Fiat is mostly interested in Chrysler for the Jeep brand... Dodge will stick around but the once great name "Chrysler" means little today. Fiat also wants to launch Alfa Romeo in the US and introduce a big sedan on the lines of BMW and Audi.

It is interesting that Chrysler is basically giving 35% to Fiat ...indicative of the bad shape Chrysler is in.

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Must be some hamster in there...

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