Re: Clipper registrations in '55 and '56
Posted by Leeedy On 2024/6/21 19:30:38
No need for any confusion regarding 1955-1956 Packard or Clipper.
Let's try thinking of Packard and Clipper as cars of today. Only in reverse. The Japanese car makers, for instance, over the past two decades introduced high-line, up-scale brands. These upscale brands had many of the same underpinnings but as I used to say, a Buick was a Chevy with lockwashers. Here are some examples:
Honda - Acura
Nissan - Infiniti
Toyota - Lexus
So just reverse the equation and don't attribute any of this to "confusion" at Packard:
Ferrari - Dino (in this case American customers yelled and screamed for the "Ferrari" name to be on the DINO line and Ferrari caved. Initially DINOs
were simply DINOs– as lesser-priced line with a V-6 instead of a V-12 or V-8. Look at engine blocks of the early Ferrari DINOs and you will see "FIAT"
since there was also a FIAT DINO line a well.)
Packard - Clipper (in this case Clipper dealers and customers yelled for the "Packard" name to be on 1955-56 Clippers and Packard caved)
Pretty much the same thing.
Yes, James Nance (and rightly so) wanted to divorce the Packard and Clipper lines. This was neither confusion nor mistake. You can see the wisdom of such a decision by merely looking at the Asian lines of cars today. But Packard never got the chance to live long enough to prove the marketing.
This Post was from: https://packardinfo.com/xoops/html/modules/newbb/viewtopic.php?post_id=273174