Re: Continuing the Packard

Posted by Fyreline On 2012/9/2 14:24:39

You bring up a good point - and add yet another piece to the puzzle. Yes, financing (as well as advertising, marketing and distribution) would come into play in any proposed merger. While I don't believe that Packard had a GMAC-like "house financing" arm, I can't really vouch for the other players.

Anyone have any inside information on Studebaker, Nash or Hudson's ownership or interest in any financing institution? While even just a few years earlier, many new- car buyers still paid cash, by 1955 financing was quickly becoming the norm.

Amazing how many facets there are to the merger scenario. What else have we not touched on yet?