Re: What SINGLE factor MOST contributed to the demise of Packard?

Posted by johntrhodes81 On 2015/2/24 10:09:53

With the SP merger in 54 it seems to me that the new 1955 stude president should never have been built but the clipper line should have been studes with a stude 289 v8 for base models and packard 320 v8 for the deluxe models. Packard could have had a 1955 executive and had 2 versions of the senior small and large v8. All built at EGB. Then get the stude champion commander conestoga and pickup production to EGB as soon as possible. South bend is contract work or sold.

Even better Packard could have bought the Studebaker name inventory tooling and dealer network and not the factory or company.

Looking at the amount of design changes in studes between 1954 and 1957 seems that stude got the money not packard. Seems this money might have been better spent to merge the production of cars to produce economies of scale instead of running 2 seperate companies.

John