Re: New "What Ifs?"

Posted by ECAnthony On 2014/6/14 16:52:10

Yes - GC promised 200,000 in 1946-47. On October 4, 1954, at the press conference announcing the S-P "merger," Nance said "Our schedules call for doubling our percentage of the automobile market in 1955." At that moment, S-P held about 2.4 percent of the market. Nance forecast total auto sales for 1955 at 5.4 million. So, that would make it around 260,000 sales for Studebaker and Packard. The headline in the New York "Herald Tribune" the next day read: "'55 Studebaker-Packard Aim: Build and Sell 300,000 Autos."