Re: New "What Ifs?"

Posted by Rusty O\'Toole On 2014/6/27 21:11:21

If you include junior models in the Packard totals shouldn't you include LaSalle?

I think the jump in Cadillac sales in 1941 reflects dropping the LaSalle and replacing it with a similar size and price small Cadillac.

I still don't know what happened to the plan to sell 200,000 units a year.

Packard was not only selling against Cadillac. The lower priced models of the late 40s early 50s were selling against medium priced cars like DeSoto, Chrysler Windsor, Hudson,Nash Ambassador,Lincoln, Oldsmobile 98, and Buick.

In this group the Packard looked pretty good, and was strong competition for the medium price buyer. I blame the lack of a V8, lackluster styling and the aggressive sales tactics of GM and Ford for putting Packard behind the 8 ball in the fifties.

If they had the 55 styling and V8 in 53, Packard might still be around.