Re: And NOW, the Big 3 are doing what Packard couldn't do...
Posted by HH56 On 2009/4/2 14:16:02
Quote:
It seems Ford is punished for being prudent, while GM & Chrysler are rewarded for failure. But I guess this is for Par, as Packard had cash when they merged with Studebaker, and they were the ones who ended up with their car line dropped.
Remains to be seen what will happen with Ford. As I understand it, they are on the hook for billions in loans and their market share is way off too. Only time will tell if they come asking for money when the loans come due.
As to why Studebaker and not Packard, I think that had a lot to do with Packard selling roughly 26k cars in 56 and Studebaker selling 5 or 6 times as many. Also pickups, heavy trucks and associated. Guess the powers that were in charge thought they had the more viable market. Think I remember reading somewhere that one higher up said it would be easier to make an expensive Stude than a cheap Packard. Of course as history has shown, it ain't necessarily so.
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