Re: Can old brands be revived?

Posted by ScottG On 2010/2/28 2:28:16

Revive an old brand? Sure, that's easy. Four tires, a couple seats, a steering wheel and your choice of badge and, - voila! - a revived brand.

Problem is you can't recapture the era in which your brand of choice flourished. Packard, as most like to remember the company, was the product of an industrializing America awash in new wealth and a people that knew few limits and still believed in their own manifest destiny. Figure out a way to revive that and you'll have Packard back.