Packard Salesmanship
Posted by Owen_Dyneto On 2011/4/5 10:57:43
Here's a photo of what I think is a relatively unique little niche of Packard history. This book was given to me upon my retirement as President of our local independent car club. It's marked "Copyright 1933 LaSalle Extension University" which I believe is still an on-going concern so images of the contents are probably inappropriate.
"Assignment 3" covers planning, making, analyzing, and selling the "comparative ride". It also has a chapter on "capitalizing on the Proving Ground Story."
A really neat little piece of Packard history. I'm curious if anyone has ever seen these books before, and/or have any of the other "assignments"? Assignment Four is apparently "Handling the Appraisal, Trade-In, Price and Terms."
Attach file:
(177.60 KB)
"Assignment 3" covers planning, making, analyzing, and selling the "comparative ride". It also has a chapter on "capitalizing on the Proving Ground Story."
A really neat little piece of Packard history. I'm curious if anyone has ever seen these books before, and/or have any of the other "assignments"? Assignment Four is apparently "Handling the Appraisal, Trade-In, Price and Terms."
Attach file:
(177.60 KB)
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