Packard Forum Index » Post-War (1946-54)

Hi

Interesting picture, thanks for posting it.

ECAnthony points out an important detail, something that would become a headache for dealers. While delighted to have a new Packard convertible to lure prospects into the showroom, their bread and butter Clippers suddenly became last year's models.

Those who considered spending significant money for a new Packard quickly realized their money would be spent for an out-of-date car if they bought a new Clipper so held off for the complete 22nd series introduction. The demand for the last of the Clippers slackened, causing price discounting in the fading seller's market. Dealers would face this situation again and again in the coming years.

Just a guess, but I'd wager some dealers had leftover high end Clippers languishing on their lots in early '48 with deeply discounted prices.

Steve

58L8

Another example of George Christopher having 2 left feet. MacCauley always marked down cars at the end of the run to clear them out of the dealers' lots.


Regards

John Harley

Great old pic!